Protecting customers of banks and financial institutions is vital in ensuring financial stability and enhancing confidence in these institutions. When a customer feels safe and comfortable, they have a positive experience and fully trust the financial institution. The principles and rules governing the protection of customers of banks and financial institutions in the Kingdom of Saudi Arabia, which are issued by the Central Bank of Saudi Arabia in its capacity as the competent supervisory authority, confirm that the customer is the basic pillar in building a successful banking relationship.
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